RB Leipzig
RB Leipzig has been causing a sensation in the football world for many years. The team was founded by Red Bull GmbH and plays their home games in the Redbull Arena, which can hold up to 42,000 spectators! The first men's team of the club also played in the 2nd Bundesliga this season (2015-2016), where they finished 8th with 40 points from 82 games. With these good results, one can assume that they will soon have even more success.
"For us it's not about making friends, it's about pushing the players to be better than any other team. We like to eliminate weaknesses and then exploit them." This is how Christoph Ullmann described the strategy of RasenBallsport Leipzig GmbH when he spoke at the shareholders' meeting in April 2014 after he had been promoted to the second Bundesliga for the next season with his Red Bulls. The company had been fully self-managed until last year, when it outsourced more than 99% ownership of its professional and youth team pitches, mainly because profits have not met expectations, but also to give customers a 24th birthday /7 access, as many large companies offer these days, without requiring employees to work 24/7.
When the Leipzig football club was founded in 2009, it had a special place from Red Bull GmbH. In 2016 they got promoted back to the Bundesliga where most teams have been around for decades or centuries!